Inbound Marketing

  • The Ultimate Guide to Brand Awareness [Branding Strategies and Statistics]

    Wednesday, Aug 18, 2021 / Inbound Marketing / KrishaWeb
    To get along with people either family, friends, or colleagues, a genuine connection with them is necessary. This includes touching on important values to lay the basis for trust and ultimately a solid relationship. Just talking about personal stuff or showing off however does not give you the desired results when it comes to the
  • How to Boost Ecommerce Sales With Ecommerce Referral Marketing

    Tuesday, May 11, 2021 / Inbound Marketing / KrishaWeb
    E-commerce stores today use the classic method for business referral to drive sales. The old tactics are in use for online businesses where the company pays people for inviting their friends. Marketers today depend on referral marketing for acquiring new customers, as it is a proven and trusted technique. There is colossal information on the
  • The Definitive Guide to Lead Scoring

    Wednesday, Feb 24, 2021 / Inbound Marketing / KrishaWeb
    It is not easy discovering purchase-ready customers; however, lead-scoring can help you in this regard. It is important to remember that only 4% (approximately) of the visitors to your website may be ready to purchase. Therefore, if you invest one dollar per visitor for conversion, then only 4% of this investment is worthwhile leaving you
  • 10 Proven Lead Nurturing Tactics For Successful Lead Nurturing Campaign

    Tuesday, Jan 19, 2021 / Inbound Marketing / KrishaWeb
    Inbound marketing has become a trusted process for generating more qualified leads and this has increased the need for using proven lead nurturing tactics. And these tips to run a successful lead nurturing campaign will definitely work for you. Let’s take a deep dive… Since 10% of inbound leads are willing to purchase your product,
  • Flywheel vs Funnel: Which Approach You Should Adopt

    Thursday, Sep 24, 2020 / Inbound Marketing / KrishaWeb
    Sales or marketing funnel has been in the practice over the decades. A lot of business organizations have taken the help of this sales funnel. But now expert marketers are saying that creating a strategy for the sales funnel is an old school task. In order to get the best business benefits, now companies
  • Brand Storytelling: How Storytelling Benefits You in Marketing

    Thursday, Sep 03, 2020 / Inbound Marketing / KrishaWeb
    We usually see that “Big Brands” win the race in any industry (Reason! Why they are ‘Big’ Brands? What make them Market Giant? Let’s See). Their behavior of dominance depends on their marketing efforts. They have successfully reached to the heart of their audience. They have created trust factors and visual empathetic stories. Yes a “Story”,
  • What is Lead Magnet? How to Create Effective Lead Magnets

    Wednesday, Aug 12, 2020 / Inbound Marketing / KrishaWeb
    A magnet is known for its capability to attract the ferrous elements. In marketing, ‘Lead Magnet’ is a term that is used in order to describe the technique of gaining the contact information of the prospects. The eBooks/whitepapers/templates/podcasts and other types of downloadable content can be used as lead magnets. It is also possible to
  • What is the Buyer’s Journey? Three Stages of Buyer’s Journey

    Monday, May 25, 2020 / Inbound Marketing / KrishaWeb
    You have showcased your business products and service on the company website. Good… But nowadays, that is not enough! Buyers may look for additional data pertaining to your product but unable to get them online. You should think about the buyer’s journey and try to make it as simple as possible. So, you may try
  • What is Buyer Persona and How to Create Detailed Buyer Personas?

    Wednesday, May 20, 2020 / Inbound Marketing / KrishaWeb
    The term ‘Buyer Persona’ has become popular over the past few years; however, only a few marketing professionals understand this term. A Buyer Persona represents the behaviour of the target customer of a company or business and enables a business owner to build an effective marketing strategy or make productive changes to their earlier decisions.
  • What is Inbound Marketing Methodology? Explained “Inbound Methodology Stages”

    Wednesday, May 06, 2020 / Inbound Marketing / KrishaWeb
    Inbound Methodology is a process of turning visitors into customers and promoters of the business. In this era of the internet, this marketing method is becoming a successful and effective tool to ensure business growth and creating a solid online presence. It has become possible due to the shift in how people are using the