Rooms – iPhone App from Facebook to chat anonymously

The Rooms team describes the app as a return of the early days of Internet when people were used to discuss on some specific topic through chat rooms and message boards. You need to write or search the chat room of your interest and enter the room to participate in the discussion. Rooms app is the more advance version of the same concept, allowing people to create a room on any topic and invite others to join the room and contribute. It also allows you to customize the look, functionality and privacy of the room. The room could be customized with colors, icons and photos, even like button can also be changed.

According to Josh Miller – leader of the Rooms team,

“A room is a feed of photos, videos, and text – not too different from the one you have on Instagram or Facebook – with a topic determined by whoever created the room. Early users have already created rooms for everything from beat boxing videos to parkour to photos of home- cooked meals. There’s even a room called “Kicks From Above” that showcases photographs of cool shoes in cool places.”

Just like Instagram or Facebook, A Room is a feed of posts on a specific topic. A user can join the room with any name but they cannot connect their Facebook account with this app. Even one person may have two different names for different Rooms. I can join the tech room with name “Tony Stark” and when I am joining the James Bond fan room, I can keep my identity as “TS007”. You don’t need to keep your identity same while using this app. Privacy and security is the best feature of this app. You can restrict certain people to join the room by creating the community criteria. You can also stop Google from accessing the user-generated content through the App.

How could I build the community in the Room?